Affiliate Marketing – Getting Started and Where It’s Going
Affiliate marketing used to be the bête noire of online marketing. It could generate huge payoffs but had a bit of a downmarket air to it. The stream of bad actors amongst the wide variety of legitimate players hasn’t helped its reputation. Estimates project affiliate marketing to experience a compound annual growth rate (CAGR) of 10.1 percent between 2015 and 2020, growing to an $6.8 billion industry. That kind of current growth makes affiliate marketing a perfectly respectable and potentially profitable digital sales and marketing strategy.
